Hello, girls, welcome to another week on my blog!

First of all, I want to wish all of you a Happy Easter! Easter means rebirth, so let it be! We are entering the month of our anniversary, April! This year we are already 21.

Sometimes, I think to myself, "How is it possible!" So many years of struggle, girl, I've been through a lot. Jesus. I've been through less good phases... good ones... Excellent ones... but none like this. I took 2 days to rest, think, reflect. Right now, I'm writing the blog by the window. It's raining a lot outside, the landscape is magnificent. Only nature and, in the background, you can see the sea... What peace!

With my eyes closed, I confess that I think about the future with fear and great anguish. We turn on the television and all we see is misery; it seems that the world, in general, has lost its mind! Disrespect kills at point-blank range in broad daylight. This war never ends, everything is so sinister, so unbearable... The worst part is that it became established from one moment to the next, it was super fast! I don't know if it happens to you, but sometimes I'm in a crowd and I feel alone... People have stopped having conversations; most are so superficial, only talking about material possessions. And, in general, right now, people don't buy what they like, they buy for brand X or brand Y. I even receive messages from photos I post asking what brand it is? If they don't know it, they won't buy it... How far have we come, people are losing their identity and turning into clones.

Most live to please others, to look good in the eyes of others... "I don't recognize myself in this era," I confess.

My professional area, over the years, has been somewhat trivialized and devalued, and it's very complicated for me, who loves what I do, to remain firm in this current world.

Today, looking out and thinking and reflecting on so many things, I feel that even I am not well. By nature, I am politically correct, even if I sometimes disagree.

With certain things and situations, I always try to be as correct as possible, but am I right? The correct answer is no! I spend my life putting myself in others' shoes, and who puts themselves in mine? Looking out and seeing the rain falling, I think how beautiful nature is, continuing to do everything at the right time! I think this view will help untie some knots that are stuck in my throat. I think it's time to think about myself and then about others.

This text seems a bit nostalgic, but you know it's the purest truth and it's what's affecting me. But let's go back to the initial topic: Easter, rebirth. As demotivating as this current situation and scenario may be, we have to believe, believe in ourselves, believe in what we are and what we do!

Although my business is not considered a priority, or has been affected by the pandemic, we offer kindness, and on someone's bad day, we often make a difference! Every profession has its value; sometimes they think we are not an essential good, right? But if you go to a psychologist, you pay to be heard. If you go to a psychiatrist, you pay to be medicated to forget reality.

If you come to our store, you only pay for the clothes, and I guarantee that there is no better psychologist than us, no better psychiatrist because we don't prescribe medication. You are not just another person; you are Marta, Anita, Rita, Alice, etc. You have names because you are important to us, because without you we couldn't work our magic, you give us the opportunity to make you wonderful, to put our work and that passion for fashion into practice!

In reality, we always depend a little on others.

The weather hasn't helped sales! Let's think that everything has a purpose, even this bad weather that won't leave us alone. I see it for myself: if the weather had been good, I wouldn't have stopped to look outside and appreciate how beautiful Nature is... How long it's been since I did this.

Many have canceled their Easter mini-holidays because of the bad weather and stayed at home or went to other relatives' homes, taking the opportunity to catch up and do something they hadn't done for a while.

Today it doesn't seem like Christmas talking so consciously, yes, because it seems that only at Christmas do people become more sensitive. But enough with the sentimentality and nostalgia, we are entering the month of April, spring in full swing, the store's anniversary, and many new things on the way. We will not give up, we will not get discouraged, we will try to turn the game around and show everything we have, whether in stories or on TikTok.

Thank you, girls, thank you for everything, and thank you to everyone who is there and takes a few minutes of their time to read what I write.

Have a Happy Easter and be happy!

A kiss on your hearts,
With love,
Carla Valente